Concert thrills, shared bills.
Project Brief
The Rundown
The Details
Since 1926, The Guild has been the oldest standing movie theatre on the San Francisco Peninsula until its closing in 2019. With its re-opening as a concert venue in 2023, design a solution to attract a younger audience and increase customers from outside the greater Menlo Park area.
With money and coordination being two of the biggest hinderances to young customers attending live concerts with small artists, The Groupie Grab feature combines two of your favorite things - friends and good deals. Using a group ordering system, friend groups input their ticket orders together so coordinating ticket orders is simple. Once the group is over 3 people, everyone gets 10% off their total order, incentivizing more people to groupie-grab their concert crew. Music to everyones ears!
User Needfinding
Figma
Rapid Prototyping and Ideation
The Demo
Still curious?
Watch our entire process here!